Blizzard Pulled Diablo 4 Announcement From BlizzCon

Diablo Immortal

Needless to say, Diablo fans anticipating a core game announcement weren't thrilled, causing a backlash the developer hasn't faced in a long while. So why all the anger?

BlizzCon 2018 is nearly here and we've seen a lot of rumors flying around about our plans for Diablo at the show. We just play games, and a lot of us play mobile games. But then fans quickly proved themselves to be that messy bitch who hurls things at their significant other because how dare Blizzard show up with a pearl necklace when it knew they were waiting for a diamond ring.

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"We have said that we have multiple Diablo teams working on multiple Diablo projects and that remains true, even after releasing [Diablo 3 for Nintendo] Switch and announcing Diablo: Immortal", Adham said. "We saw a similar response when we announced that we were bringing Diablo to console, and we saw a similar response to the announcement of Hearthstone". It didn't help that this Blizzcon opening ceremony wasn't exactly rife with new announcements, but Blizzcon 2017's ceremony wasn't a highlight reel, either. Cowen & Company said whatever business model the game uses, it might be hard for the game to make money in the western market because expectations for extra payments are different than in other parts of the world such as China. We feel that they're passionate about the franchise ... and they put their heart into it just as we put our heart into it. At the time, fans of Diablo have been left scratching their heads wondering why they didn't at least acknowledge Diablo 4. Initially, Kotaku reported that this was meant to be the closer for BlizzCon 2018's presentation, but this has been disputed by Blizzard.

Diablo Immortal will be the first time the franchise hits mobile though, and considering Fortnite's mobile success and the rise of gaming smartphones, it seems that the move could be quite the bountiful cash cow. "So it's us taking inspiration from some of the work they've done already".

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"There are actually two distinct [Diablo] teams", Adham told Kotaku.

Either way, the Diablo Immortal reveal was a bust and Blizzard will be hoping to change the tide of public opinion.

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The backlash to the trailer for the new game has garnered plenty of jeers online.

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